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Global CEO Xia Yingsong delivered a New Year's speech at Prospira Kawasaki Headquarters on January 30, 2023

Release Time:2023-02-22Read Times:
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Global CEO Xia Yingsong delivered a New Year's speech at Prospira Kawasaki Headquarters on January 30, 2023



I am very pleasured to see so many colleagues here at Prospira headquarters today.

Bridgestone and Zhongding have each made a decision to focus on the future, and we are pleased to welcome Prospira to the family of Zhongding. During the transfer negotiations, we respectfully and sincerely discussed how to make this business great again. We are also committed to respecting the excellent corporate culture and atmosphere that has developed at Bridgestone.

After three months of Prospira running, we have seegood signs. Toyota, for example, who visited PSAM, praised the stable operations Prospira has maintained since the closing. PSAM has also received a new business order from BMW, and next week General Motors will visit PSAM to discuss the new business. I think this is the result of the cooperation between Prospira and Zhongding, which gives play to the strengths of both. In a global business that will become more difficult in the future, let us continue to take on the challenges, take advantage of the advantages of working together, and seize the opportunities.

In fact, Bridgestone and Zhongding have the same philosophy and culture, that is, to create their own value and make the highest quality contribution to society in a responsible way. They have the same respect for their teammates at all times and the same sincere attitude towards their work. That's why we had such good results after just three months.

Although the environment surrounding the automotive industry is becoming increasingly difficult with the transition from fuel engine vehicles to electric vehicles and the decline in demand, I am confident that we can overcome these difficulties by maintaining our existing corporate culture and independence, sharing our technologies and capabilities and respecting each other.

        It is the Chinese New Year and once again I wish you all the best in 2023!

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